The Best Free SEO Tools & Software

I have highlighted all of the best SEO tools and trials at the top of this list.
I have also split them all into different categories to help you find what you need quickly-
Tiered Link Building On A Budget
Using the free SEO tools & software below you can setup, track and monitor a tiered link building campaign.
Remember the advice above about getting the most out of any of the trials!

Market Samurai (Full 14 Day Trial) – The keyword research and SEO competition modules of Market Samurai
are some of the best in the business and this is solely what I use the software for.

GSA Search Engine Ranker (Full 5 Day Trial) – This has quickly become the swiss army knife of link building
targeting over 120 platforms at the time of writing. Perfect for automating your tier 2 and 3 links! See it in action
here & this case study.
Link Emperor ($50 links for $7) – Link Emperor is a great web based service to build backlinks easily including
private blog network posts & tiers. It has been featured in this tutorial, this one & this one.
DripRevolution (7 Day Trial) – A great service for building a range of social signals to your site at your schedule.
They integrate with Facebook, Twitter, Pinterest, Google+. YouTube & more! Featured in this tutorial.
SEO Powersuite (Free Version) – Get free versions of RankTracker, Website Auditor, SEO Spyglass and Link
Assistant. Each tool is an industry leader in its own right and I have relied on this suite of tools for years. Check
out my full review.
SENuke XCR (Full 14 Day Trial) – SENuke XCR is a very diverse link building tool and is great for creating tier 1
links. It is quite expensive on a monthly basis though but the full 14 day free trial is great. Check out my SENuke
XCR review.
Competitor Analysis
Ahrefs (Free Version) – They have the largest database of backlinks which you can use to conduct audits of your
competitors link profiles to steal their best links. You can also use the data to conduct an analysis on your own
backlink profile. You can read my case study here to learn more about Ahrefs.
SEMRush (Free Version) – This tool is really unique in the data it provides, even for free! You can learn
your/your competitors top keywords, how much traffic they get, who their competitors are in search and much
more! Be sure to check it out, use it to steal your competitors customers.
WebMeUp (Free Version) – The free account at WebMeUp will let you take a look at the backlink profile of your
site or your competitors. It doesn’t have the largest database of links compared to Ahrefs – but it does have a
different database that is worth checking out! See how it performed here.
Content Creation
WordAI (3 Day Trial) – These guys are the new kids on the block but claim to be able to automatically spin
content without making it sound like garbage. Big claims but the trial is worth it!
TheBestSpinner (Full 7 Day Trial / $7) – It really is the best spinner and I have used it personally for the past few
years on a nearly daily basis. The API is used in a lot of other link building tools. Check out my advanced spinning
tutorial to see it in action.
Spin Rewriter (5 Day Trial) – Another piece of spinning software for you to consider. Spin Rewriter has a range of
features and comes with a fully functioning 5 day trial.
Spinner Chief (Free Version) – A close rival to TheBestSpinner but it feels clunky in comparison. Either way they
have a completely free version of the software for you to enjoy!
Email Marketing
Aweber (Full 30 Day Trial / $1) – I use Aweber right here on this blog and have done so for the past few years
across all of my sites. It takes the pain out of email marketing and makes staying in touch with you guys easy!
GetResponse (Full 30 Day Trial) – The rival of Aweber, GetResponse offers a similar feature set. It really is just a
matter of personal preference between the two of them!

Hosting

Cloud Flare (Free) – The free Cloud Flare CDN service which help to speed up your sites load time which
Google takes into consideration. It also provides added security & protection from bots/spam.
Uptime Robot (Free) – Use this to monitor your websites uptime and get instant notifications if your site goes
down for any reason. Use this in combination with the free Pingdom Tools account & monitor.
Keyword Research
Market Samurai (Full 14 Day Trial) – The keyword research and SEO competition modules of Market Samurai
are some of the best in the business and this is solely what I use the software for.
Long Tail Pro (Full 10 Day Trial) – A great tool for finding profitable keywords quickly. You can also use the tool to
measure the competitiveness of the search results. Featured in this tutorial.
Keyword Researcher (Free Trial) – This is great for generating keyword ideas and is fantastic for coming up with
Google Alerts to monitor. It doesn’t pull in any search volume numbers though.
Link Building
RankCracker (Free) – My personal SEO tool that is available 100% free. It will show you the quickest and easiest
way to replicate your competitors backlink profile & rankings.
GSA Search Engine Ranker (Full 5 Day Trial) – This has quickly become the Swiss army knife of link building
targeting over 120 platforms at the time of writing. Perfect for automating your tier 2 and 3 links! See it in action
here & this case study.
Link Emperor ($50 links for $7) – Link Emperor is a great web based service to build backlinks easily including
private blog network posts & tiers. It has been featured in this tutorial, this one & this one.
RankWyz (30 Day Trial) – Create & manage private blog networks easily with RankWyz. It offers a full range of
tools to help you manage everything and publish updates easily.
Inspyder Backlink Monitor (Free Version) – The ultimate tool for monitoring your backlinks. Very easy to use
and will automatically sort out all of your tiers for you. Check out my full review.
SEO SpyGlass (Free Version) – Use this to discover your competitors backlinks and breakdown key metrics
such as anchor text usage. You can also use it to monitor your own sites backlink profile. Part of this review.
Link Assistant (Free Version) – This is part of the SEO Powersuite set of tools and is great for prospecting link
partners. However I have hacked it a bit and use it to manage and automate guest posting.
SENuke XCR (Full 14 Day Trial) – SENuke XCR is a very diverse link building tool and is great for creating tier 1
links. It is quite expensive on a monthly basis though but the full 14 day free trial is great. Check out my SENuke
XCR review.
Magic Submitter (Full 30 Day Trial / $4.95) – This is really the main rival to SENuke XCR and offers very similar
features. It can post everything from videos to press releases and is very diverse. However the user interface is a
bit tricky to get to grips with at first.
On Site SEO
Raven Tools (30 Day Trial) – Providing a full suite of tools the SEO module will spider your site & provide a
detailed audit of problems. It has a range of features across SEO, social, content, PPC & more.
Website Auditor (Free Version) – Part of SEO Powersuite, you can use Website Auditor to spider your site and
report any issues it finds. Part of this review.

Xenu Link Sleuth (Free) – A simple easy to use tool to spider your entire website and uncover potential problems
like broken links. This is a great free tool!
Microsoft SEO Toolkit (Free) – Finally Microsoft have made a useful product! The SEO Toolkit will spider your
site and report back on any issues.
Pingdom Tools (Free) – Test your sites speed from 3 locations with Pingdom Tools. If you sign up for a free
account you can also use it as an uptime monitor.
WebPageTest (Free) – This site is detected to testing your websites load time from a huge choice of browsers &
locations from around the world. It provides a huge range of data to help you optimise your site.
Rank Tracking
Rank Tracker (Free Version) – Part of SEO Powersuite this is the best rank tracking solution period. Unlike web
based services this desktop application means you own the data and you can track an unlimited amount of
keywords as well as your competitors. Part of this review.
SerpBook (14 Day Trial) – Monitor the rankings of all your keywords in the cloud. SerpBook will check the results
for you 12 times per day along with other metrics like PR, Alexa rankings & full reports.
SEO Multi Tools
These tools have a wide range of functions and don’t really fit in one category.
Market Samurai (Full 14 Day Trial) – My tool of choice for keyword and competition research but it also includes
a rank tracker, domain finder, content finder, content publishing and link finder.
SEO Powersuite (Free Version) – Get free versions of RankTracker, Website Auditor, SEO Spyglass and Link
Assistant. Each tool is an industry leader in its own right and I have relied on this suite of tools for years. Check
out my full review.
Raven Tools (30 Day Trial) – Providing a full suite of tools the SEO module will spider your site & provide a
detailed audit of problems. It has a range of features across SEO, social, content, PPC & more.
SEO Tools For Excel (Free) – A great plugin for Excel that allows you to retrieve a range of SEO data & metrics.
It can even hook up to your Analytics account to create powerful Excel dashboards.
Social Media
BuzzBundle (Free Version) – Made by the same team behind SEO Powersuite, BuzzBundle makes it easier to
identify & engage with your target audience online. I have grown traffic to this blog by manually doing a lot of what
BuzzBundle can help to automate – read my full review here.
SociSynd ($1 Trial) – Not free, but close enough! The SociSynd system helps you drip feed social signals to any
URL’s you want. This includes Facebook likes, Pinterest pins, Twitter shares & more!
DripRevolution (7 Day Trial) – A great service for building a range of social signals to your site at your schedule.They integrate with Facebook, Twitter, Pinterest, Google+. YouTube & more! Featured in this tutorial.

HootSuite (Free Version) – This is my preferred tool for managing Twitter, Facebook and Google+. You can
monitor a number of search terms as well as schedule updates to go out.
TweetDeck (Free Version) – Now owned by Twitter this is a great desktop client to manage your Twitter account.
Buffer (Free) – Connect your social accounts to Buffer and you can easily share/queue/schedule content to be
published to them. Whether that’s sharing your new post with the browser extension or clicking a Buffer button onsomeones site.
TubeTool Box (Free Trial) – A desktop application to manage your YouTube account. You can do things like bulk
follow/comment/message people to grow your audience & reach on YouTube. It was featured here.
WordPress
Social Locker (Free Version) – This is the Social Locker I use on the blog to encourage social sharing. While I
run the premium version you can get the free version right here!
WP Social SEO Pro (Free Version) – Previously known as Social SEO Booster I use the premium version on this
which was featured in this post. There is a free version available here.
S2 Member (Free Version) – A very powerful membership plugin for WordPress, S2 Member is easy to use and
was featured in this tutorial. The free version is feature rich!
WPRobot (Free Version) – This is widely regarded as the best auto blogging solution for WordPress. It can pull
content from a ridiculous number of sources and when setup correctly can produce some high quality auto blogs.
Perfect for tier 1 links
Thirsty Affiliates (Free) – The tool I use to cloak and manage all of my affiliate links on the blog. Easy to use
with stats and you can auto replace text with links.

from matthewwoodward